Cherish Perez de Tagle
Ad Agency TV Dept Producer
A production expert with 15+ years experience in moving image, Cherish has worked at production companies and agencies across a range of senior production roles including Senior/Lead Producer, Line Producer and PM. She has also helmed creatively as Exec Producer, Creative Producer, Writer/Director and run her own production company serving as Company Director and Creative Director for which she hired, trained and managed a team of full-time staff.
She has proven experience leading the delivery of quality, multi-platform content end-to-end. An entrepreneurial-minded leader with a keen understanding of business and client requirements and collaborative team player, she has extensive global, cross-disciplinary experience working with senior management. She is known for leading efficiently in operations and workflow, finding solutions and producing results that fit the brief in fast-paced, high-stress environments, juggling multiple projects whilst dealing with talent, top stakeholders, creatives and clients on 4 – 7 figure budgets.
Selected credits
Ad Agency TV Department
| Agency | Brand / Title | Type | Director | Producer | Role | |
|
Forever Films / Don't Panic |
Concern 1Planet4All "Search: Climate Change" |
Promo |
Fons Scheidon |
Sasha Nixon |
Agency Producer |
|
|
Strange Beast / Don't Panic |
Giff Gaff "Let/s Have a Chat" |
Branded content |
Laura Jayne Hodkin |
Kitty Turley / Ioan Holland |
Agency Producer |
|
|
Dark Energy / Don't Panic |
MSC "World Oceans Day 2021" |
Branded content |
Katie Moriarty-Hopper |
Micki-Colker Pearlman |
Agency Producer |
|
|
Lemonade Money / No More Parachutes |
Nike "The Future is in the Air" campaign "Bree Runway" |
Branded content |
Jamie Jessett |
Gannesh Rajah |
Agency Producer |
|
|
Lemonade Money / No More Parachutes |
Nike "The Future is in the Air" campaign - Rhiannon Barry |
Branded content |
Jamie Jessett |
Gannesh Rajah |
Agency Producer |
|
|
Lemonade Money / No More Parachutes |
Nike "The Future is in the Air" campaign - idents |
Branded content |
Jamie Jessett |
Gannesh Rajah |
Agency Producer |
|
|
No More Parachutes |
Nike "Air Max Day 2020" social influencers seeding |
Social teasers and compilation |
No More Parachutes |
|
Agency Producer |
|
|
Knock Knock / 360i |
IKEA "A Room for Living - influencer films" |
Branded content |
|
Daniel de Chaput |
Agency Producer |
|
|
Unit TV / 360i |
IKEA "Lion Man 3D teasers" |
Branded content |
James Woldringh |
|
Agency Producer |
|
|
Karma / 360i |
IKEA Facebook Live Design talks |
Facebook Live |
|
|
Agency Producer |
|
|
Friend / R/GA |
Bailey's "Here's to Us - Wild Rose" |
Branded Content |
Duckeye |
Sonya Sier |
Agency Producer |
|
|
Friend / R/GA |
Bailey's "Here's to Us - Almond Blush" |
Branded Content |
Duckeye |
Sonya Sier |
Agency Producer |
|
|
Friend / R/GA |
Bailey's "Here's to Us - Oh So Cocco" |
Branded Content |
Duckeye |
Sonya Sier |
Agency Producer |
|
|
Friend / R/GA |
Bailey's "Here's to Going Out" |
Branded Content |
Sarah Chapman |
Sonya Sier |
Agency Producer |
|
|
Friend / R/GA |
Bailey's "Here's to Staying In" |
Branded Content |
Sarah Chapman |
Sonya Sier |
Agency Producer |
Ad Agency TV Department & Production
| Date | Agency | Brand / Title | Type | Director | Producer | Role | |
|
Town Productions / Grey |
Braun "Influencer How to's" |
Branded content |
Paul Barulis |
|
Hybrid Producer |
||
|
Town Productions / Grey |
Braun "Design Language" |
Cannes awards film |
Andy Lockley, Leo Savage |
|
Hybrid Producer |
||
|
Town Productions / Grey |
Braun "For the Sake of Keeping" |
Branded content |
Coral Brown |
|
Hybrid Producer |
||
|
2020 - Jan |
No More Parachutes |
Nike "More than a Coach" |
Branded content |
No More Parachutes |
|
Hybrid Producer |
|
|
2014 - Nov |
R/GA |
Rexona "Web Hub Testimonials" |
Testimonials |
|
Cherish Perez de Tagle |
Hybrid Producer/Director |
|
|
2015 - Sep |
Saatchi & Saatchi |
Toyota "Rav 4 vs. Reindeer" |
Branded content |
David Stoddart |
|
Hybrid Producer |
TV Commercials / Branded Content
| Prod Co / Agency | Brand / Title | Type | Director | Producer | Role | |
|
Forever Films / Don't Panic |
Concern Worldwide "1Planet4All" |
Charity promo |
Fons Schiedon |
Sasha Nixon |
Agency Producer |
|
|
Lemonade Money / No More Parachutes |
Nike "The Future is in the Air" |
Branded Content |
Jamie Jessett |
Gannesh Rajah |
Agency Producer |
|
|
Oxyfire / 360i |
Ikea Sheffield store launch Live stream |
Internal comms |
N/A |
|
Agency Producer |
|
|
Karma / 360i |
Ikea Facebook Talks |
Branded content |
N/A |
|
Agency Producer |
|
|
360i / Knock Knock |
"IKEA at Mine" influencer films |
Branded Content |
|
|
Agency Producer |
|
|
Unit TV / 360i |
IKEA Lion Man "Lights Out", "Teatime" |
3D social teasers |
James Woldringh |
|
Agency Producer |
|
|
Friend / R/GA |
Baileys "Here's to Us - Wild Rose" |
Branded Content |
Duckeye |
Sonya Sier |
Agency Producer |
|
|
Friend / R/GA |
Bailey's "Here's to Us - Almond Blush" |
Branded Content |
Sarah Chapman |
Sonya Sier |
Agency Producer |
|
|
Friend / R/GA |
Bailey's "Here's to Us - Oh So Cocco" |
Branded Content |
Sarah Chapman |
Sonya Sier |
Agency Producer |
Animation
| Prod Co / Agency | Brand / Title | Director | Producer | Role | |
|
More&More |
Nike Flyknit |
Tom Darracott |
|
Producer |
|
|
Don't Panic |
Giff Gaff "Have a Proper Chat" animation |
Laura Jayne Hodkin |
Kitty Turley/Ioan Holland |
Agency Producer |
|
|
Connected Pictures |
|
One Small Pixel |
|
Producer |
Corporate
| Prod Co / Agency | Brand / Title | Director | Role |
|
Connected Pictures |
Glencore "Service Plan South Africa" |
|
Producer |
|
Connected Pictures |
Glencore "Code of conduct" animations |
One Small Pixel |
Producer |
|
Connected Pictures |
Glencore "The Journey of Nickel" |
Joe Shaw |
Producer |
|
Connected Pictures |
"Swiss Booth" event |
N/A |
Motion Producer |
Stills
| Prod Co / Agency | Brand / Title | Photographer | Producer | Role |
|
Empire Design for Fox Searchlight |
Tolkien (feature film) |
Dave Appleby |
Kris Thykier |
Specials Producer |
|
360i |
IKEA "Back to School" |
Alexander Edwards |
|
Hybrid Producer |
|
360i |
"IKEA Smart Lighting" |
Gabriel L'armour |
|
Hybrid Producer |
|
Lemonade Productions / 360i |
IKEA "Outdoor Eating" |
Dan Duchars |
|
Agency Producer |
Experiential / Live events
| Prod Co / Agency | Brand / Title | Producer | Role | |
|
Saatchi & Saatchi |
Direct Line "Merry Fix-mas" |
Allan Stevenson |
Hybrid Producer |
|
|
Oxyfire / 360i |
IKEA Sheffield store launch livestream |
Jay Rozanski |
Agency Producer |
|
|
Lemonade Money / No More Parachutes |
Nike "Air Max Day 2021" |
|
Agency Producer |
|
|
Connected Pictures |
Swiss Booth exhibition |
|
Motion Producer |
Post Production
| Prod Co / Agency | Brand / Title | Type | Director | Producer | Role | |
|
Hogarth/Grey |
European submissions - various |
Eurobest Awards film |
|
|
Post-producer |
|
|
Eg+/TBWA |
HP TVC EMEA |
TVC Reversioning |
|
|
Reversioning Producer |
|
|
Eg+/TBWA |
GSK Aquafresh EMEA, Latam |
TVC Reversioning |
|
|
Reversioning Producer |
|
|
Hangar 7 / THG |
Boots "Self-expression" |
Branded content |
Artur Zaremba |
|
Post-producer |
|
|
Grey |
Braun "Skateboard" |
TVC |
Bugsy Steel |
Charlotte Wilson, Roger Lairisa, Selina Dey |
Post-Producer |
|
|
Eg+/TBWA |
Airbnb LATAM |
TVC Reversioning |
|
|
Reversioning Producer |
|
|
Hangar 7 / THG |
Campari Bisquit Dubouche |
Website Content |
|
|
Post-producer |
|
|
Hogarth/Grey |
UN - "The People's Seat" |
Cannes Awards film |
|
|
Post-producer |
Shorts & Personal Projects
| Prod Co | Title | Type | Director | Producer | Role | |
|
Mardi Bunch |
"Moment According to Three" |
Short / Personal project |
|
Cherish Perez de Tagle |
Writer / Director/Producer |
|
|
The University of Westminster |
"Music Box" |
Short / Personal project |
|
Cherish Perez de Tagle |
Writer/Director/Producer |
|
|
Mardi Bunch |
"Finding Time" |
Short |
Miranda Howard-Williams |
Cherish Perez de Tagle, Joel Green |
Producer |
|
|
The University of Westminster |
"Boyfriend Audition" |
Short film |
|
Chelsea Coles |
Producer |
Countries Worked in
- France
- Holland
- Kenya
- Spain
- Turkey
- UK
- USA
- the Philippines
Languages
- English - first language
- Filipino (Tagalog) - fluent
- Turkish - advanced conversational
Education
- Mars Academy VP 101 (02/23)
- Movie Magic Budgeting and Scheduling Sgil Cymru (03/2017)
- Raindance Film Producer's Certificate (05/2011)
- MA Directing Film & TV with merit The University of Westminster (01/10 – 01/11)
- Digital Filmmaking; Screenwriting; Editing with FCP; New York Film Academy (03/09 – 08/09)
- BSocSci (Hons ) Social Anthropology (1st class) University of Manchester (09/00 – 07/03)
Production Companies Worked with
- Connected Pictures
- Empire Design
- Finite Films
- Firecracker Films
- Great Guns
- ITN Productions
- Inflammable Films
- Lightstruck Digital
- Little Tarsier Productions
- R/GA TV dept
- Saatchi & Saatchi TV dept
- TBWA in house production / EG+
- THG/Hangar Seven
- Town Productions
Brands Worked with
- Nike
- Braun
- Amazon
- Masterclass
- Campari
- Boots
- NIssan
- Toyota
- Rexona
- Baileys
- IKEA
- Barclays
- Glencore
- M&S
- Superdrug
- HSBC
- Helly Hansen
- Pavers
- Proactiv
- Concern
- GiffGaff
- MSC
- Unilever
- HP
- Airbnb
- Lidl
- Hackett
Ad Agencies Worked with
- Grey
- Don't Panic
- No More Parachutes
- 360i
- Brave Bison
- TBWA
- Saatchi & Saatchi
- R/GA
- Connected Pictures
- The Broadcast House
Celebrities Worked with
- Jorgie Porter
- Manny Pacquiao
- Le Bron James
- Paul George
- Lothar Matthaus
- Henning Wehn
- Nicholas Hoult
- Lily Collins
- Tyler Mitchell
- Jess Cole
- Chot Reyes
- Patrick Sang
- Eliud Kipchoge
- Sarah Ferguson Duchess of York
- Bree Runway
- Ali Gordon
- Charlie Webster
- Julie Peasgood
- Stephen Graham
- Lena Headey
- Jason Flemyng
- Vicky McClure
- Tom Meighan
Technical Skills
- Final Cut Pro - Intermediate
- Movie Magic Budgeting
- Movie Magic Scheduling
- Final Draft
- Experienced in Clearcast
Additional Skills
- Valid driving license
- Dual UK-US citizenship / dual passport holder
- Member of WFTV UK and Directors UK
- Passed APA Covid Assessment
- Passed 1st Option Managing Covid-19 Risks
Awards
- 'In Oar' - short film project - BFI Networks Shorts longlisted 2023 and Unsolicited Scripts competition longlisted 2024
- 'Music Box' - European Independent Film Festival film of the month