Production Switchboard
4th Floor, 10-12 Bourlet Close, Fitzrovia, London, W1W 7BR

Michael Roe

1st AD

I’m a friendly and efficient AD, with experience on narrative and commercial productions. Creative problem solving is my favorite part of the job and I always enjoy learning new systems and processes. I’m attracted to storytelling in all forms and revel in working with creatives.

Selected credits

TV Commercials / Branded Content

Prod Co / Agency Brand / Title Type Director Producer Role

Bloomberg

Nokia / Exponential Era

TVC

Matt Hopkins

Owen Riseley

1st AD

Klyk Inhouse

Klyk Services

Branded Content

Rex Russel

Antonia Williams

1st AD

Ultra Sharp Films

Haven Holidays

Branded Content

Michael Bedwell

Kat Adsett

1st AD

Bloomberg

McKinsey & Co. / Where Do you Stand?

TVC

Clemence Bartram

James Hakesley

1st AD

Fortemus Films

Qatar Airways / Students

Branded Content

Clemence Bartram

Niamh Lynch

1st AD

Fortemus Films

Qatar Airways/ Rodge & Ched Khaled

Branded Content

Clemence Bartram

Rob Jowers

1st AD

Lloyds Storytelling

Lloyds / Cyber Security

Branded Content

Andrew Kerestes

Andrew Kerestes

1st AD

When I Grow Up

Charity Content

Zhannat Alshanova

Alisa Tritenko

1st AD

HAZE FILMS

TooA / Let's Play

Branded Content

Giovanni Cerisara

Tara Trangmar

1st AD

Mindjumpers

Lurpak / Toolkit

Branded Content

Alex Shelkoplyas

Alex Shelkoplyas

1st AD

Skeleton Productions

Fearless Futures

Branded Content

Kate Stonehill

Lucy Witts

1st AD

Fortemus Films

Wordplay!

Branded Content

Clemence Bartram

Afsheen Family

1st AD

Fossway Films

Klimpt / London

Branded Content

Marcus Meedt

Jesus Santaeularia

1st AD

Marmalade

Haven - Golden Sands

Branded Content / Stills

Beki Reilly

Matt Baldwin

2nd AD

Noir

Gymshark - United We Sweat

Branded Content

Walid Labri

Andrew Rawson

2nd AD

Blink Ink

Lunchables - Grilled Cheesie

TVC

Renee Zhan

Alex Halley

2nd AD

We Are Social

Adidas - Adizone Pro Evo 1

TVC

Sam Davis

Faye Sharpe

2nd AD

Nowadays

BaBlyss / Airwand

TVC & Stills

Guy Saville

Daisy Ward

2nd AD

They Gather

Google Pixel 8

Branded Content / Stills

Julia Hoffmann

Kareem Adeshina

2nd AD

Burbia Studio

Nike Air Max Roam

TVC

Stanley Brock

Theo Hue Williams / Alex Atodele-Otele

2nd AD

Blink

Hinge / Success Stories

Branded Content

Will Hooper

Jack Bingham

2nd AD

Music Videos

Prod Co Artist / Title Director Producer Role

Random Think

Dutch Criminal Record / Gaslight

Harry Tomlin

Tyler Parker

1st AD

Random Think

Dutch Criminal Record / Now or Never

Harry Tomlin

Tyler Parker

1st AD

St. Mary's Films

Nines / Good Morning

Nathan James Tettey

Adam John Watts

1st AD

Media Worx

White Tee / No Guidence

Ryan Jafarzadeh

Adi Alfa

1st AD

Deadbeat Films

Buzzard Buzzard Buzzard / Good Day

Will Clark

Denisa Cantor

1st AD

Deadbeat Films

Buzzard Buzzard Buzzard / Break Right In

Will Clark

Denisa Cantor

1st AD

Deadbeat Films

Laurel / Wild Side

Eliott Arndt

Anthony Toma

1st AD

Dazed

Issey Cross / Love Me Now

Fred Pagington

Romy Jo Waller

1st AD

MatthewJHicks

Double A / I Love to Dance

Griffin James

Matthew Hicks

1st AD

Electric Light Studios

David Gray - Tight Ship

Rex Russel

Mike Downs

1st AD

Electric Light Studios

David Gray: Gold in a Brass Age

Rex Russel

Mike Downs

1st AD

Features & TV Drama

Prod Co Title Type Director Producer Role

Dissent Ltd.

The Estate

Feature Film

Carlo Nero

Raghav Mukerji

1st AD

Advantage Films

Members Club

Feature Film

Marc Coleman

Raghav Mukerji

1st AD

Rustle Up Productions

Reawakening

Feature Film

Virginia Gilbert

Barry Castagnola

1st AD

Advantage Films

Forgive Me Father

Feature Film

Fredi Nwaka

Kevin Harvey & Antoine Dixon-Bellot

1st AD

Lowlands Film Ltd

The Forge

Feature

Marianna Dean

Zoe Cunningham & Tom Taplin

Floor 2nd AD Daily

Take Cover Film Ltd.

Take Cover

Feature

Nick McKinless

Ben Jacques

3rd AD - 2nd Unit

Proportion Productions

Amityville Witches

Feature Film

Rebecca Matthews

Scott Jeffrey

1st AD

Hellfighters

Five Fifty Five Films

Feature Film

Adrian Filho

Kate Baxter

2nd AD

Ordinary Shoes

Booty

TV Pilot

Cole Edwards

Connor Hollman

2nd AD

Freegard Film LTD.

Rogue Agent

Feature

Adam Patterson & Declan Lawn

Gina Carter, Robert Taylor, Kitty Kaletsky, James Norton, Michael Bronner, Herbert Kloiber

3rd AD - Daily

Shorts & Personal Projects

Prod Co Title Type Director Producer Role

Megalomania

Rex & Theo

Short

Rex Russel

Attalanta Maas

1st AD

Bad News

Directors UK

Short

Markus Meedt

Jamie Harvey

1st AD

Voidman

Frigile FIlms

Short

Andrew Knight

Andrew Knight

1st AD

Pie

River Crossing Productions

Short

Louisa Pretolani

Alida Pantone

1st AD

Little Venice

Boat Films

Short

Harald Haug

Francesca Hardy

1st AD

Stockpile

Penny Drop Films

Short

George Norgate

Charlotte Carr

1st AD

Plenty of Dishes

River Crossing Productions

Short

Louisa Pretolani

Alida Pantone

1st AD

You’ve Got to be Kitten Me!

River Crossing Productions

Short

Alexander Lamb

Alida Pantone

1st AD

Ola

Funky Nose Films

Short

Oscar Boe

Francesca Hardy

1st AD

Salomeh

Independent Project

Short

Noah Lianti

Oreste Bocco

1st AD

Beyonce' Almighty

Film 4

Short

Alexandra Brodski

Sabina Smitham

2nd AD

Puck's Window

NFTS

Short

Hugh Mulhern

Alfred Deragne

2nd AD

Countries Worked in

  • France Belize

Education

  • 2020 - 2021 National FIlm & Television School: Post-Grad Certificate in Assistant Directing & Floor Managing
  • 2016 - 2018 Central Film School: BA (Hons) Practical Filmmaking & Cinematography
  • 2012 - 2015 University of Leeds: Certification in Graphic Design

Technical Skills

  • Movie Magic - Advanced
  • Final Draft - Advanced
  • DaVinci Resolve - Intermediate
  • Adobe Illustrator - Intermediate

Additional Skills

  • Valid 1st AID certificate until Yes - 09/2023
  • Valid driving license
  • Car owner
  • Camera Operation - Arri Alexa - Canon C300 - Black magic Ursa
  • Photography - Canon - Nikon - Sony models
  • Locations Prep
  • Fully comp car business insurance
  • Passed APA Covid Assessment
  • Passed 1st Option Managing Covid-19 Risks
  • Passed 1st Option Covid Supervisor top-up course