Tree is an award winning, London based casting director and founder of the Casting Directors Association. She has worked with major clients both in the UK and internationally and has worked with some of the biggest directors, including Michael Gracey (The Greatest Showman) ten times.
Tree specialises in casting Films, Commercials, Photographic, Branded Content and is known for her knowledge, enthusiasm and abundant energy (which is often mentioned!).
Tree founded the Casting Directors’ Association to help maintain standards in the industry she loves. Having won a number of awards for casting, she has now cast over 2000 commercials.
Specialising in TRADITIONAL CASTING (finding actors/models) and STREET CASTING she is also known for her work with CHILDREN. Tree has worked on many award winning commercials, advertising campaigns, films and music videos; she is also a passionate advocate for diversity and inclusion in all aspects of casting.
With over 20 years’ experience Tree has built up a comprehensive database of 'real' people. Her widely known expertise in street casting has seen her find a very diverse mix of people worldwide and often works with global brands in multiple markets.
Tree has been asked to cast a huge and varied selection of characters over the years - no brief is too hard or too strange however if you want classic looks (or strong niche looks) and classic actors she can find them too!
Selected credits
TV Commercials / Branded Content
| Date | Prod Co / Agency | Brand / Title | Type | Director | Producer | Role | Vimeo / Youtube Link |
|
2024 - Nov |
Ready Aim Fire |
Playstation 'Metro Awakening VR' |
TVC |
Frank Tamburin |
Jade Kim |
Casting Director |
|
|
2024 - Nov |
Feel Films |
Hello Fresh |
TVC |
Tom Wilson |
Nick Hirschkorn |
Casting Director |
N/A |
|
2024 - Sep |
Ready Aim Fire |
Monopoly Video Game |
Online |
Max Ward |
Tom Stacey |
Casting Director |
|
|
2024 - Aug |
Premier League Productions |
Premier League - 'The Premie League is' Back! |
TVC |
|
Alistair McGee |
Casting Director |
|
|
2024 - Aug |
TMW & Ecstasy of Gold |
Bulk Dope 'I Take Dope' |
TVC |
Arthur Lewin |
Lee Richards |
Casting Director |
|
|
2024 - Aug |
Armoury |
Nando's Sauce |
TVC |
Rollo Hollins |
James McLaughlin |
Casting Director |
|
|
2024 - Aug |
adam&eveDDB |
Lloyds 'Yes, I invest' |
TVC |
Edie Amos |
Lucy Bell |
Casting Director |
|
|
2024 - Aug |
Bambina |
Aurora |
TVC |
Gabe Ibañez |
Valentina Attalla |
Casting Director |
|
|
2024 - Aug |
adam&eve Studios |
Lloyds |
TVC |
|
Lucy Bell |
Casting Directo |
|
|
2024 - Jul |
Feel Films |
Quaker Chewy |
TVC |
|
LOU GAGAN |
Casting Director |
|
|
2024 - Jul |
Kinetic Popcorn |
Lego 'Wicked' |
TVC |
Claire Norowzian |
David Obadiah |
Casting Director |
|
|
2024 - Jun |
Fermented Film |
Thorne |
TVC |
|
Ben Begovic |
Casting Director |
|
|
2024 - Jun |
Nusa |
Amercian Express |
|
Oscar mcNab |
Eleana Ennes |
Casting Director |
N/A |
|
2024 - Jun |
Nusa |
Tonies Toys |
TVC |
|
Robbie Farewell |
Casting Director |
|
|
2024 - Apr |
Armoury |
TikTok Olympics 'The Start' |
TVC |
Rollo Hollins |
James McLaughlin |
Casting Director |
|
|
2024 - Apr |
TMW Unlimited |
Greene King - streetcast |
Online |
Arthur Lewin |
Lee Richards |
Casting Director |
|
|
2024 - Apr |
Pablo |
Play Doh 'Kids Can' |
TVC |
Chris Bristow |
Greg Mills |
Casting Director |
N/A |
|
2024 - Mar |
Ichi WW |
Game of Thrones 'Legends' |
TVC |
Andy Mihov |
Isi Gruenewald |
Casting Director |
|
|
2024 - Feb |
Pablo |
Flora 'Skip The Cow' |
TVC |
Frank Atlantic |
Greg Mills |
Casting Director |
|
|
2024 - Feb |
Ogilvy |
Dove 'No Traces' - streetcast |
TVC & Stills |
Michael J Ferns |
Ryan Alager |
Casting Director |
|
|
2024 - Feb |
Hill & Knowlton |
Ford 'Homecoming' |
TVC |
Jonathan Donnelly |
Alice Hughes |
Casting Director |
N/A |
|
2024 - Feb |
House Of Greenland |
Google -streetcast |
Branded Content |
|
Adam Ferguson / Shawn Sobers / Joshua Gan |
Casting Director |
|
|
2024 - Jan |
Watchmen Productions |
Albion Online 'Coming to Europe' |
TVC |
Christopher Zitterbart |
Eddie Chebbi |
|
|
|
2024 - Jan |
Tinderflint |
Yeygo 'Home Again, Road Trippin' & Your Turn' |
TVC |
Will Innes Smith |
Yvie Russell |
|
|
|
2023 - Nov |
Ogilvy/Onirim |
Dove 'Dove Defy' - streetcast |
TVC & Stills |
|
Rémi Pietka |
Casting Director |
N/A |
|
2023 - Oct |
Odelay Films |
Novuna 'Tomorrow. Together' |
TVC |
Peter Lee Scott |
Cesci Shepherd |
Casting Director |
|
|
2023 - Oct |
Mob Film |
Golden Terra 'The World Needs Mums' |
TVC |
Adam Wells |
Mark Collins |
Casting Director |
|
|
2023 - Sep |
Picture Farm |
Lenovo 'WFH 2.0' - streetcast |
Branded Content |
Ismail Shallis |
Ben Freeman |
Casting Director |
|
|
2023 - Sep |
Studio Yes |
Roland 'Give it to Roland' |
TVC |
Patrick Killingbeck |
James McLaughlin |
Casting Director |
|
|
2023 - Aug |
Armoury |
Habitat 'The Party' |
TVC |
Rollo Hollins |
James Mclaughlin |
Casting Director |
|
|
2023 - Aug |
Buzzfeed |
'Food for Thought' -Streetcast |
Online FIlm |
|
Ada Enechi |
Casting Director |
|
|
2023 - Jul |
Banquet Film |
Sky Bet 'A Game of Opinions' |
TVC |
Ian Roderick Gray |
Adham Hunt |
Casting Director |
|
|
2023 - Jul |
Word on the Curb |
Mind Charity 'Experience with Mental Health' |
Charity Films |
Ndubuisi Uchea |
Ndubuisi Uchea |
Casting Director |
|
|
2023 - Jun |
La Joya |
Tampax 'Flow Forecast' |
TVC |
Isabel Coixet |
Noelia Lobo |
Casting Director |
|
|
2023 - Jun |
RD Content |
Star Trek Fleet Command 'Go Boldly' |
Online |
Max Ward |
Andrew Griffin |
Casting Director |
|
|
2023 - Jun |
cain&abel |
The National Lottery 'Lotto Winners' |
Online |
Daniel Boulton |
Jake Parker |
Casting Director |
|
|
2023 - Jun |
Ecstasy Of Gold / Craft |
Nurofen 'Express' |
TVC |
Francis Tamburin |
David Gluckstein |
Casting Director |
|
|
2023 - May |
HunkyDory |
NHS 'Blood Donation' |
TVC |
Otis Dominique |
Nick Papworth |
Casting Director |
|
|
2023 - May |
cain&abel |
McCain Air Fryer 'Perfection with McCain Chips' |
TVC |
|
Jake Parker |
Casting Director |
|
|
2023 - Mar |
Tuna+Icon |
RockStar |
Online & Socials |
Borbala Szelei |
Luka Mrvos |
Casting Director |
|
|
2023 - Mar |
HunkyDory |
Gordon's Gin |
TVC |
|
Charlie Doris |
Casting Director |
N/A |
|
2023 - Feb |
Kinetic Popcorn |
LEGO: Titan |
TVC |
Adam Wells |
David Z Obadiah |
Casting Director |
|
|
2022 - Nov |
Biscuit |
Jack Daniels & Coke |
TVC |
Angelo Cerisara |
David Stewart |
Casting Director (Co-Cast) |
|
|
2022 - Nov |
Autonomy |
Turkish Cargo |
TVC |
Uygar Kutluu |
Ayça Aral Sarangil |
Casting Director |
|
|
2022 - Nov |
Craft WW |
Nurofen 'See My Pain' - Streetcast |
TVC |
Siri Bunford |
Bebe Kiffin |
Casting Director |
|
|
2022 - Sep |
Ogilvy |
Dove Men + Care - Streetcast |
TVC |
Lainey Richardson |
Christopher Eeles & Chris Chapman |
Casting Director |
|
|
2022 - Aug |
Partizan |
M&S 'Gifts that give' |
TVC |
Michael Gracey |
Daniel Wheldon |
Casting Director |
|
|
2022 - Aug |
Squire |
Ballantines Whiskey 'Brazil' |
TVC |
Jay Creagh |
Phil Tidy |
Casting Director |
|
|
2022 - Aug |
Cain&Abel |
VW |
Branded Content |
Eros Vlahos |
Carmen De Witt |
Casting Director |
|
|
2022 - Aug |
Gillette |
Partizan |
TVC |
Prodigious London |
Stephen Riera |
Casting Director |
N/A |
|
2022 - May |
Tuna Fish |
Kellogg's Frosted Flakes |
TVC |
Kosta |
Luka Mrvos |
Casting Director |
|
|
2022 - Apr |
Prism |
Velo McLaren - Streetcast |
Branded Content |
Jamie Gazard |
Jeremy Richens |
Casting Director |
|
|
2021 - Sep |
Partizan |
Sky - Sky Glass |
TVC |
Michael Gracey |
Daniel Wheldon |
Casting Director |
|
|
2021 - Oct |
Feel |
Intra-Cellular Therapies: Our Circle |
TVC |
Pekka Hara |
Nick Hirschkorn |
Casting Director |
|
|
2021 - Jul |
Iris |
Starbucks 'Morning After' |
TVC |
Will Innes-Smith |
David Gluckstein |
Casting Director |
|
|
2021 - Apr |
Milkmoney |
Expedia - Liverpool FC 'With You All The Way' |
TVC |
Glann Kitson |
Natalie Price/ Samantha Ferrance |
Casting Director |
|
|
2021 - Mar |
Squire |
Grid Legends |
Gaming |
|
Astrid Edwards |
Casting Director |
|
|
2021 - Jan |
Curate Films |
Pip And Nut 'Piparazzi' |
TVC |
Silence Aitken |
Madeleine Sanderson |
Casting Director |
|
|
2020 - Dec |
Hunky Dory |
Schick 'Breakup' |
TCV |
Kate Cox |
Doochy Moult |
Casting Director |
|
|
2020 - Mar |
Partizan |
Adobe Take A Fantastic Voyage with Photoshop' |
TVC |
Antoine Bardou-Jacquet |
David Stewart |
Casting Director |
|
|
2019 - Sep |
Partizan |
TJ Maxx 'Follow Me' |
TVC |
Michael Gracey |
Theo Cassels |
Casting Director |
|
|
2019 - Aug |
Inside Job Prodns / Saatchi |
EE ‘Unlimited’ |
TVC |
Richard Hunter |
Rebecca Shawyer |
Casting Director |
|
|
2019 - Aug |
CLM |
Jo Malone 'A London Gent - Haut Life' |
TVC |
Dexter Navy |
Sam Rudd |
Casting Director |
|
|
2019 - Mar |
Ichi |
Sony Playstation ‘Blood and Truth’ |
TVC |
Frank Tanburim |
Nisha Mullea |
Casting Director |
|
|
2019 - Feb |
COFFEE & TV |
Pampers 'Baby Relay' |
TVC |
Devon Dickson |
Mark Gibbons |
Casting Director |
|
|
2018 - Nov |
Partizan |
Lipton Tea 'Little Lightness' |
TVC |
Michael Gracey |
David Stewart |
Casting Director |
|
|
2018 - Aug |
Catsnake |
Jaguar I-PACE 'Driven what Matters' |
TVC |
Ed Dark |
Mark Gibbons |
Casting Director |
|
|
2018 - Apr |
Partizan |
Schweppes 'What Do You Expect?' |
TVC |
Michael Gracey |
Lucile Baruchel |
Casting Director |
|
|
2017 - Aug |
Industry Art |
Next 'Nailed It' |
TVC |
Gemma Booth |
Sophie Walsh |
Casting Director |
|
|
2017 - Feb |
FCB Inferno |
Project literacy 'First Words' |
TVC |
Alvaro Ramirez |
|
Casting Director (Street Casting) |
|
|
2014 - Jul |
Riff Raff |
TK Maxx - Me by Me |
TVC |
CANADA |
Jane Tredget |
Casting Director (Street Casting) |
|
|
2014 - Jan |
Partizan |
Age UK 'Time Flies' |
TVC |
Nadav Kander |
Ella Sanderson |
Casting Director (Part Street Casting) |
|
|
2012 - Oct |
VCCP |
O2 Untouchables |
TVC |
|
Becky Grove |
Casting Director (Street Casting) |
|
|
2007 - Dec |
Partizan |
Coke Burn 'Never Ending Night' |
TVC |
SAAM Farahmand |
Ella Sanderson |
Casting Director (Street Casting) |
|
Stills & Motion
| Date | Prod Co / Agency | Brand / Title | Type | Producer | Role | Vimeo / Youtube Link |
|
2024 - Aug |
Ogilvy & Onirim |
Dove - 'Defy: Cream Serum' |
KV Stills |
Chloe Jahanshahi |
Casting Director |
|
|
2024 - Mar |
This Is Sauce |
Artist Album cover |
Stills |
James Ward |
Casting Director |
N/A |
|
2023 - May |
Knock Knock |
Lululemon |
Stills & Motion |
Amanda Boyd |
Casting Director |
|
|
2022 - Sep |
Locate Productions |
Nike |
Stills & Motion |
Angus Light |
Casting Director |
|
|
2021 - Feb |
Ogilvy |
Baby Dove Valentina |
Stills |
Tristan Baker / Carmen Vincente Soto |
Casting Director |
|
|
2018 - Dec |
Ogilvy |
Dove Premier |
Stills |
Chloe Jahanashai |
Casting Director |
|
|
2017 - Jul |
Ogilvy |
Dove |
Stills |
Chloe Jahanshahi |
Casting Director |
|
Corporate
| Date | Prod Co / Agency | Brand / Title | Producer | Role |
|
2023 - Dec |
Teneo |
Teneo Corp |
Dionne Compton |
Casting Director |
|
2022 - Jan |
Ivory Worldwide |
Hewlett Packard |
Charles Turley |
Casting Director |
|
2022 - Jan |
Plastic Pictures |
BP Energy |
Fenella Maguire |
Casting Director |
|
2022 - Feb |
Plastic Pictures |
Reimagining Energy |
Fenella Maguire |
Casting Director |
|
2017 - May |
The Production Bureau |
Aviva |
Ellen Parkinson |
Casting Director |
Music Videos
| Date | Prod Co | Artist / Title | Director | Producer | Role | Vimeo / Youtube Link |
|
2015 - Feb |
Black Dog-RSA |
Lilly Allen '22' |
Jake Scott |
Ben Link |
Casting Director |
|
|
2010 - Jul |
Pulse Films |
Chase & Status 'Let You Go' |
Thirtytwo |
Phil Tidy |
Casting Director |
|
|
2005 - May |
Black Dog-RSA |
Basement Jaxx 'Oh My Gosh' |
Mat Kirkby |
Grant Branton |
Casting Director |
|
Features & TV Drama
| Date(s) | Prod Co | Title | Type | Director | Producer | Role | Vimeo / Youtube Link |
|
2024-09 |
Channel 4 |
CH4 Perspectives |
Documentary |
|
Adam Barr |
Casting Director |
N/A |
|
2024-04 |
No Ordinary Films |
'Untitled' Feature Doc |
Documentary |
Clare Lewis |
Greg Hobden |
Casting Director |
N/A |
|
2023-06 |
Big Book Media |
Acts of the Apostles |
Feature |
Ben Hilton |
Hannah Leader |
Casting Director |
N/A |
|
2022-08 |
Partizan |
Better Man - Take That |
Feature |
Michael Gracey |
Daniel Wheldon |
Casting Director (cast 10 roles) |
N/A |
|
2017-04 |
|
Suggs: My Life Story |
|
Julien Temple |
Steve Mallit |
Casting Director |
|
Countries Worked in
- Experience in casting worldwide.
Directors Worked with
- Adam Wells
- Aine Casey
- Alauda
- Albert Uria
- Alejandro Toledo
- Alex Julia
- Alex Winckler
- Alfonso Cuaron
- Alvaro Ramirez
- Amelia Hashemi
- Anrick Bregman
- Antoine Bardou-Jacquet
- Asa Bailey
- Ben Ducker
- Ben Hume-Paton
- Ben Liam Jones
- Ben and Anton
- Bill Schwartz
- Blake Claridge
- Bo Mirosseni
- Bruce Herwitt
- Cadmo Quintero
- Caxto
- Charlie Thorne
- Chips
- Chris Cairns
- Chris Waitt
- Colin O’Toole
- Craig Young
- Damien Chazelle
- Dani De La Orden
- Daniel Eskils
- Daniel Wolfe
- David Batty
- David Holm
- Debbie Anzalone
- Dennis Liu
- Diana Kunst
- Dietmar Klein
- Dom Bridges
- Dominic Murphy
- Dominic O’Riordan
- Doug Nichol
- Ed & Rory McHenry
- Ed Dark
- Erik Morales
- Felipe Gomez
- Femke Huurdeman
- Frank Borin
- Gavs & Luke
- Gendle
- Gideon Southwell
- Giles Borg
- Giorgio Bruni
- Gus Van Sant
- Henry Trotter
- Iain Crawford
- Ida Cuellar
- Ita Fitzgerald
- JJ Keith
- JT
- Jackie Badham
- Jag Mundhra
- Jake Scott
- James Copeman
- James Haworth
- James Keane
- James Willis
- Jared Eberhart
- Jason Cross
- Jason Lowe
- Jess Scott Hunter
- Jez Lysaght
- Joe Van Houtteghem
- Johan Renck
- John Derbyshire
- John X Carey
- Jon Dennis
- Jonas Akerland
- Julian Temple
- Julio Perez
- Kay Kienzler
- Keith Mottram
- Keith Taylor
- Kike Maillo
- Kinga Bunza
- Leslie Ali
- Lope Serrano
- Los Perez
- Lucy Blakstad
- Luis Cervero
- Luis De Maia
- Luke Scott
- Luke Taylor
- MJ Delaney
- Marcel Fores
- Mark Jenkinson
- Mark Locke
- Martin Krejci
- Martin Stirling
- Mat Kirkby
- Matt Lipsey
- Matteo Bonefazio
- Matthias Hoene
- Michael Gracey
- Michael Williams
- Miguel Campana
- Mike & Steve
- Mikko Lehtinen
- Nadav Kander
- Neil Gaiman
- Nelson Cabrera
- Niall Downing
- Niall Towl
- Nico Caicoya
- Nico Mendez
- Ninian Doff
- Noam Murro
- Olivier Gondry
- Olof Lindh
- Paul Gower
- Pensacola
- Phil Sansom
- Poppy de Villeneuve
- Rafael Levy
- Rafael Lopez
- Richard Tindall
- Robert Samuels
- Rod Main
- Roland Sus Richter
- Ross McDowell
- Russell Appleford
- Saam
- Sara Dunlop
- Simon Neale
- Simon Price
- Steve Reeves
- Stevie Russell
- Stu Teehan
- Sue Williams
- Sylvio Back
- Thomas Hilland
- Toby Haynes
- Trevor Clarence
- Trevor Melvin
- Ulf
- Vadim Jean
- Valerie Pirson
- Vernie Yeung
- Victor Carrey
- Wayne Holloway
- Will Innes Smith
- Xavier Giannoli
Education
- Academy of Live and Recorded Arts - 1984-1986 - 2 year Acting Diploma
Production Companies Worked with
- 2am Films
- 76 Ltd
- AMV BBDO
- Agile Alaska Production - Chile
- And Production
- Anglo Films
- Anglo/Indian Prodn
- Annex Films
- Another Film Co
- Archers Mark
- B-Reel Films
- BBH
- BUG - Norway
- Believe Media
- Big Balls Films
- Biscuit Filmworks
- Black Dog/RSA
- Blink
- Buddy Films
- Bullion
- CANADA - Spain
- Channel 4 -The Box
- Craig Young
- DDB Germany
- DDB London
- Dare
- Discovery
- Draw Pictures
- Drum
- Edelman Digital
- Einar Film - Norway
- Exposure Films - Eyemade
- FCB Wilkens - Germany
- Fallon
- Feel Fims
- Film 1 - Germany
- Film Deluxe - Germany
- Filmworks Dubai
- Floella Benjamin Productions
- Foreign Office
- Formidable Productions
- Framestore
- Fresh One
- GTB
- Garage Films - Spain
- Glue
- Gorgeous
- GotGotNeed
- Grey London
- Grilli Films - Finland
- Havas
- Holster
- Hunky Dory
- Iconoclast
- Igloo Films - Spain
- Imagination
- JWR
- Joy Films - Dubai
- Kindred
- La Pac - France
- Laszlo Kadar Films - Germany
- Leagas Delaney
- Leo Burnett
- Locomotion - Oslo
- LouLou Productions
- Love Film
- M&C Saatchi
- Made In Munich - Germany
- Mission
- Mother
- Movie Magic - Germany
- Mustard Films
- Neue Sentimental Film - Germany
- Neverest - Germany
- O - Spain
- Ogilvy
- Omicrom - Spain
- Oxigeno - Spain
- P For Production
- PCM
- Partizan
- Partizan France
- Paul Howard Productions
- Peunte Aereo - Spain
- Primo Madrid - Spain
- Prodimag Intermedio - Spain
- Productional International
- Publicis
- Pulse
- RAIC Productions - Ireland
- RKCR/Y&R
- RSA
- Radley Yeldar
- Rapideyemovement - Germany
- Rascal
- Riff Raff Films
- Saatchi & Saatchi
- Schwartz & Co
- Ska Films
- Soup Films - Germany
- Squire
- St Lukes
- Stanhope Films
- Stink
- Supergrizzly
- TBWA
- Tantrum
- Teamworx - Germany
- Tellyjuice
- The Mob Film Co
- The Rumpus Room
- Toast TV
- Turner Broadcasting
- UVA
- Unit 9
- VCCP
- WCRS
- We Are Family
- We Folk
- Wieden & Kennedy
- Wunderfilm - Germany
- Z Photographic
- Zap Productions
Genres Worked in
- Beauty
- Cars
- Food & Drink
- Jewellery
- Sports
- Technology - including TV's - Software - Phone Brands
- Gaming
- Pharmaceuticals
- Charities
- Airlines
- TV Channels
- Supermarkets
- Drama
- Features
- Music Videos
- Press & Still Photography
Celebrities Worked with
- John Boyega
- Ncuti Gatwa
- Laura Bailey
- Zachary Levi
- Suggs
Technical Skills
- Spotlight
- Mandy
- Microsoft Word & Excel
- Google Drive & Spreadsheets
- Mailchimp
- Jotform
