Noni Couell

Producer

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Hi, I’m Noni. I’m an Australian creative producer based in London, with a focus on hi-end visual narrative, cinematic documentary, and music inspired content.
My background in TVC Production is extensive, having worked on 200 TV commercials in the past 20 years. I’m a hands-on producer and production manager, delivering briefs across multiple platforms from concept to execution. I work closely with directors and high-end production companies, leading brands and global advertising agencies. I have produced campaigns all over the world and have built up a trusted network of contacts and suppliers on every continent.

Short-form Production

Prod Co / Agency	Brand / Title	Type	Director	Producer	Role	Vimeo / Youtube Link
Studio 99	Tudor watches w David Beckham	VP / Photography	tbc	EP: Tory Wright	Bidding Producer	N/A
L-Acoustics	The Art of Sound - Ep 2 (Khruangbin)	1 x 15min 1 x 30sec trailer 1 x 90sec teaser	Andrew Lancaster	EP: Lisa Gray	Producer	N/A
Biscuit Films	NDA	1 x 60	David Wilson	EP: Emily Atterton / Daisy Mellors	Bidding Producer	N/A
Studio 99	Ninja / Shark w David Beckham	2 x30sec	Cameron Harris	EP: Tory Wright	Bidding Producer	N/A
Earthling Films	Coca-Cola 125th Anniversary	1 x 90	Ross Bolidai	Matt Diegan	Producer	N/A
Biscuit Films	Fanta Helloween	1 x 30sec	Jeff Low	EP: Emily Atterton / Hanna Bayatti	Bidding Producer	N/A
Biscuit Films	NDA (Various)	1 x 60sec 2 x 30sec	Jeff Low	EP: Emily Atterton / Hanna Bayatti	Bidding Producer	N/A
Biscuit Films	NDA	1 x 60 + CDs	Molly Manners	EP: Emily Atterton / Hanna Bayatti	Bidding Producer	N/A
Armoury	ORal B	5 x 30sec	Mr Yankey (Ato)	EP: Matt Hichens	Bidding Producer	N/A
Biscuit Films	NDA (various)	1 x 60sec 3 x 30sec	Damien Shatford	EP: Emily Atterton / Hanna Bayatti	Bidding Producer	N/A
L-Acoustics	The Art of Sound - Ep 1 David Byrne (NYC)	1 x 15min 1 x 30sec trailer 1 x 90sec teaser	Andrew Lancaster	EP: Lisa Gray	Producer	N/A
Biscuit Films	Peloton (TORONTO)	2 x 30sec	Rachel McDonald	EP: Emily Atterton	Producer	N/A
Biscuit Films	NDA	2 x 30sec	Aaron Stoller	EP: Emily Atterton	Bidding Producer	N/A
Object & Animal	NDA	1 x 30sec	Christine Yuan	EP: Morgan Clement / Dom Thomas	Bidding Producer	N/A
Biscuit Films	Hilton Hotel (Budapest & Casablanca)	8 x 15sec	Florence Poppy Deary	EP: Emily Atterton	Producer	N/A
Home Films Ltd	MIU MIU	1 x 60sec	Goshka Macuga	EP: Nina Angeleri	PM	N/A
Tubby Brother Films	Various	TVC Bids	Mr Yankey & Tubby Brothers	EP: Ben Tubby	Bidding Producer	N/A
Biscuit Films	NDA	1 x 30sec	Bine Bach	EP: Emily Atterton	Bidding Producer	N/A
Biscuit Films	NDA	1 x 120sec	Jeff Low	EP: Emily Atterton	Bidding Producer	N/A
Highly Unlikely	LEGO Gaming (PRAGUE)	5 x 15sec	David Mellor	EP: Alex Davis	Producer	N/A
Highly Unlikely	LEGO Star Wars (PRAGUE)	1 x 30sec	David Mellor	EP: Alex Davis	Producer	N/A
Tubby Brother Films	Vanish - Autism	2 x 60sec	Tubby Brothers	EP: Ben Tubby	Producer	N/A
Home Films Ltd	MIU MIU (Luxembourg)	1 x 60sec	Cecile B Evans	EP: Nina Angeleri	PM	N/A
Tubby Brother Films	Cancer Research UK (Cape Town)	1 x 60sec	Zak Razvi	EP: Ben Tubby	Producer	N/A
1stAve Machine (UK)	Spotify	3 x 30sec	Ricky Rxse & Will Samuel	EP: Kerry Smart	Producer	N/A
Home Films Ltd	MIU MIU	1 x 60sec	Sophia Al Maria	EP: Nina Angeleri	PM	N/A
1stAve Machine (UK)	Meta/Ray Ban	Content	Tim Brown	EP: Kerry Smart	Producer Cover (Kirsty Lane	N/A
1stAve Machine (UK)	CIF	Event/Film	TBC	EP: Kerry Smart	Bidding Producer	N/A
Tubby Brothers Ltd	Bidding Producer	Various	Ben & Dan Tubby		Producer	N/A
1stAve Machine (UK)	Bidding Producer	Various	Em Cole	EP: Kerry Smart	Producer	N/A
1stAve Machine (UK)	LEGO 'Unstoppables R2'	TVC 3 x 15sec + 3 x 60sec mini docs	Danielle Katvan & Lake Buckley	EP: Kerry Smart	Producer	N/A
Earthling Films / TBWA LA	HPE 'LUMI Super-computer' (FINLAND)	1 x 90sec	Ross Bolidai	EP: Matt Diegan	Producer	N/A
1stAve Machine (US/UK)	BAI Water w/ Sydney Sweeney	TVC 1 x 30sec	Tim Brown	EP: Kate Hitchings / Kerry Smart	Producer
Familia	ASAHI Zero In (TOKYO)	TVC 1 x 15, 6 +Photography	Fausto Becatti	EP: Toby Walsham	Producer
Familia	Aquarius (POLAND)	TVC 1 x 15	Fausto Becatti	EP: Mikey Levelle	Producer	N/A
Somesuch	Intel 'Epic Session' (LONDON)	TVC 1 x 30	Femi Ladi	EP: Jane Lloyd / Georgina Fillmore	PM	N/A
Highly Unlikely	LEGO Star Wars (LISBON)	TVC 2 x 30, 20, 15, 10	Mr (Ato) Yankey	EP: Alexander Davis	Producer	N/A
Highly Unlikely	LEGO Super Mario (PRAGUE)	Cinema / TVC 1 x 60, 30, 20, 15, 10	Bethan Seller	EP: Alexander Davis	Producer
Highly Unlikely	LEGO Technic (LONDON)	TVC 1 x 60, 30, 20, 15, 10	Michael Middelkoop	EP: Alexander Davis	Producer
Highly Unlikely	LEGO Technic (LONDON)	Online 1 x 180, 3 x 60, 3 x 15	Matilda Harding-Kemp	EP: Alexander Davis	Producer	N/A
1stAve Machine (UK)	Facebook 'Women's Health'	TVC (Post)	Em Cole	EP: Kerry Smart	Producer	N/A
Cravens Agency	Parkdean Resorts 2022	Online 8 x 30sec	Andrew Lancaster	EP: Andrew Kidger	Producer	N/A
Cravens Agency	Optus	TVC 1 x 60sec	Jasmin Tarasin	EP: Andrew Kidger	Producer	N/A
Some Such	Nike	TVC	Clayton Vomero	EP: Georgina Fillmore	PM	N/A
Cravens Agency	Bebeto	TVC 1 x 30	Jamie Cookson	EP: Andrew Kidger	Producer	N/A
Cravens Agency	Q Hotels	Photoshoot	Nick Howe	EP: Andrew Kidger	Producer	N/A
ITV Creative	AutoTrader 'Britain's Biggest MatchMaker'	TVC - 6 x 30"	Mick Arnold	EP: Massimo Paradiso	Producer	N/A
Castelli & co	An Post 'Money App Launch'	TVC - 1 x 40", 1 x 20"	Liam & Grant	EP: Francis Castelli	Producer / PM	N/A
Irrisistable Films	'Ladbrokes' BTS Drummers	Online - 1 x 90sec	In house	EP: Matt Nelson	Producer	N/A
Irresistible Films	Gala Spins / Celebrity Juice	TVC - 6 x 10" idents	Tom Stoddart	EP: Matt Nelson	Producer	N/A
1stAve Machine (US)	Macy's 'Spring Fashion 2021' (CAPE TOWN)	TVC	Tim Brown	EP: Michaela McKee	Producer
1stAve Machine (US)	Facebook 'Medieval'	TVC	Will Samual	EP: Kerry Smart	Post Producer	N/A
Highly Unlikely	LEGO 'VIDIYO The Voice'	TVC - 1 x 30", 1 x 20"	Bethan Sellers	EP: Alexander Davis	Producer	N/A
Irresistible Films	Cadbury's 'Nuttier'	TVC	Richard Pengelley	EP: Matt Nelson	Producer	N/A
We Are Social	Stella Artois	Online	Sam Ashton		Producer (post)	N/A
Catalyst (US)	Tokyo Olympics 'Tom Daley'	Online - 1 x 90"	Eloise King/ Kristi Jacobsen	EP: Steph Gordon	Producer	N/A
Cravens Agency	Parkdeans 'Summer 2021'	Online - 3 x 30"	Andrew Lancaster	EP: Andrew Kidger	Producer	N/A
1st Ave Machine	OPPO 'Lisa Phone Launch' (CAPE TOWN)	TVC - 1x60"	Roman Rütten	EP: Kerry Smart	Producer
1stAve Machine	Cesar Minis 'Your Better Half' (AMSTERDAM)	TVC - 2 x 20"	Marc Reisbig	EP: Kerry Smart	Producer
1stAve Machine	Jacobs Barista 'Whole Bean, Ground, Instant'	TVC - 3 x 30"	Roman Rütten	EP: Kerry Smart	Producer
Highly Unlikely	LEGO 'Little Red Brick'	TVC - 1 x 30" (POST)	Dean Moore	EP: Alexander Davis	Post Producer	N/A
Chrome Productions	TUI Destinations 'Mallorca'	Online - 1 x 90"	Tom Wakeling	EP: Joel Mishcon / Mark Wilson	Producer
Chrome Productions /The Mill	Mazda MX30 'Electric car launch' (LJUBLJANA)	TVC - 1 x 30 + STILLS	Jamie Muir	EP: Joel Mishcon / Mark Wilson	Producer
Chrome Productions	Swimming Nature 'Mark Foster'	Content	Anthony Rubinstein	EP: Joel Mishcon / Mark Wilson	Producer	N/A
Chrome Productions	TUI Tours 'Tour Like A Sth African'	Online - 1 x 90"	Andrew Lancaster	EP: Joel Mishcon / Mark Wilson	Producer
Bluebird Productions	English National Ballet 'Cinderella Games'	Dance Promo	Jess&Morgs	EP: Alexandra Blue	Co-Producer	N/A
Cravens Agency	Ladbrokes 'Charge to Cheltenham'	Online - 3 x 10", cinemagraph	Andrew Kidger		Producer	N/A
Cravens Agency	Ladbrokes 'We Glove It w/ Frank Bruno'	TVC - 1 x 30"	Andrew Kidger		Producer	N/A
Cravens Agency	Ladbrokes 'Gold After Dark w Brian Blessed'	TVC - 1 x 30"	Andrew Kidger		Producer	N/A
ITN Productions TVC	M&S Food 'Xmas Surprise 2018'	Online - 6 x 30"	Chris Saville	EP: Mark Thompson	Producer	N/A
Parable Works	Jacobs Coffee VR Demo	360 - 1 x 60"	Jason Glenister		Producer	N/A
Cravens Agency	Ladbrokes Photography 'Fans'	STILLS	Matt Stansfield	EP: Andrew Kidger	Producer	N/A
ITN Productions TVC	Ryvita 'Race for Life'	Online - 1 x 90sec	Katherine		Producer (Post)	N/A
ITN Productions TVC	Matalan 'Back to School'	TVC - 1 x 30"	Matt Carter	EP: Mark Thompson	Producer	N/A
ITN Productions TVC	Matalan 'Summer - The Show' (COSTA DEL SOL_	TVC - 8 x 30"	Jo Johns	EP: Mark Thompson	Producer	N/A
Conde Naste (US)	Pepsi - Life Water 'Yinka Ailori'	Online - 1 x 90"	Jimmy Goldblum (US)	EP: Anna Pittman	Producer (London section)	N/A
La Familia	Deliveroo 'Editions'	TVC - 1 x 30"	Diego Fernandez		Producer	N/A
La Familia	NIKE 'The Challenge'(NY, Shanghai, London)	Internal - 1 x 60"	Santiago Arbelaez		Producer	N/A
1stAve Machine	Sloggi 'IN/OUT'	TVC - 1 x 20"	Mathery	EP: Kerry Smart	Producer
Saatchi's / Inside Job	EE - PAYG 'Make it Rain', 'Bling Rings'	TVC - 2 x 30"	Barry Kimber	EP: Eva Blesky	Producer/PM	N/A
1stAve Machine	Insinger Gilissen (Dutch Bank Launch)	TVC - 1 x 45"	Tim Brown	EP: Kerry Smart	Producer	N/A
1stAve Machine	Visit Guernsey Tourism 'Great Memories 2017'	Cinema TVC - 1 x 90sec	UBIK	EP: Isabella Parish	Producer	N/A
Cravens Agency	Ladylucks Rebrand 'On a Mission'	TVC - 3 x 30"	Jamie Childs	EP: Andrew Kidger	Producer	N/A
EPC / NCA	National Crime Agency 'Cyber Choices'	Cinema TVC - 1 x 90sec	Stuart Fryer		Producer	N/A
1stAve Machine	Youtube Live 'Hannah Exstream'	Online - 1 x 3min	Alice Park (US)	EP: Isabella Parish	Producer	N/A
Cravens Agency	Gala Bingo 'Xmas Rush', 'Cafe'	TVC - 2 x 30"	Barry Kimber	EP: Andrew Kidger	Producer / PM	N/A
Cravens Agency	Gala Bingo 'Play Happy', 'Promenade'	TVC - 2 x 30"	Barry Kimber	EP: Andrew Kidger	Producer /PM	N/A
MPC	38 degrees 'UK Election Campaign'	Online - 4 x 30"	Callum Cooper	EP: Rebecca Cubbitt	Producer	N/A
ALP	Save Soho 'Pasquale'	Online - 3min	Andrew Lancaster		Producer	N/A
Photoplay Films / Naked Comms	TAC 'Town of Speed'	TVC - 1 x 60"	Andrew Lancaster	EP: Florence Tourbier	Producer	N/A
The Feds / Soap Creative	Cancer Council	TVC - 90"	Josh Logue	EP: Michael Cooke	Producer / PM	N/A
Photoplay Films	Commonwealth Bank 'Australian of the Year'	TVC - 90"	Andrew Lancaster	EP: Oliver Lawrance	Producer	N/A

Documentaries

Prod Co	Title	Type	Director	Producer	Role	Vimeo / Youtube Link
L-Acoustics	The Art of Sound w/ David Byrne	Docu-series	Andrew Lancaster		Producer	N/A
TBC	Beyond the Swarm	Feature Doc	Lukasz Termer		Co-Producer	N/A
Porchlight Films	The Lost Aviator (Feature Doc)		Andrew Lancaster		Producer
ABC / The Feds	Stay Tuned (30 x episodes)		Andrew Lancaster	Lisa Gray	Associate Producer
ABC/ Photoplay Films	Tipple J Live		Scott Otto	Oliver Lawrance	Producer
RedBull Music Academy	The Other Stage (30min doc)		Damian Cassar		Producer

Countries Worked in

AUSTRALIA (All over)

CHINA (Shanghai)

CUBA (Havana / Trinidad)

CZECH REPUBLIC (Prague)

Casablanca

ENGLAND (London / Brighton/ Hastings / Bristol / Manchester / Newcastle / Liverpool)

FRANCE (Paris / Nice / Bordeaux)

HUNGARY (Budapest)

INDONESIA (Bali)

ITALY (Venice / Rome / Amalfi / Lake Como)

JAPAN. (Tokyo / Kyoto / Hiroshima)

LITHUANIA (Vilnius)

MARROCCO (Marakesh

NETHERLANDS (Amsterdam / Rotterdam)

ROMANIA (Bucharest)

Rabat) MEXICO (Mexico City / Oaxica / San Miguel)

SLOVENIA (Ljubljana)

SPAIN (Barcelona / Malaga / Almeria / Mallorca)

STH AFRICA (Cape Town)

UK (Edinburgh / Guernsey / Isle of Man / Cardiff)

USA (NY / LA / Miami Beach)

Directors Worked with

Bethan Seller

David Mellor

Em Cole

Fausto Becatti

Florence Poppy Deary

Mathery

Mr Yankey

Rachel

Roman Rutten

Tim Brown

Tubby Brothers

Education

2007 Cambridge University CELTA (TEFL) 6mth Course > International House Budapest
2002 - 2004 Advnaced Diploma of Film and Television Production > Nth Sydney Institute of TAFE *3 year full time
Graduated with High Distinction
1998 - HSC (Higher School Certificate) Australia >Byron Bay High School NSW *Graduated in top 5% of State

Production Companies Worked with

1stAve Machine (UK& US)

Biscuit Filmworks Inc.

Carnival Films

Chrome Productions

Exit Films

Familia

Filmgraphics

Flying Fish

Good Oil

Highly Unlikely

ITN Productions Commercials

Irresistible Films

LEGO agency

Object & Animal

Photoplay Films

Pistachio Pictures

Plaza Films

Prodigy

Rocket Music

SomeSuch

We Are Social

Brands Worked with

CARS: Mazda

Honda

TECH: Facebook

Oppo

HP (Lumi Supercomputer)

Intel

Ebay

National Cyber Crime Agency

LIQUIDS & FOOD: Asahi

M&S Christmas Food

BAI Water

Aquarius Energy Drink

Red Bull

Jacobs Coffee FASHION: Macy's

Sloggi

Bonds

Levis

Matalan

Conde Naste

Rexona

Big W TOURISM: Hilton Hotel

TUI Tours

TUI Hotels

Visit Guernsey

Parkdeans

Tokyo Olympics

Q Hotels LEGO Star Wars

LEGO Super Mario

LEGO Technic

PETS: Purina

Cesar Minis OTHER: NHS

Cancer Research UK

Ambitious About Autism

LadyLucks

English National Ballet

Cancer Council

Ad Agencies Worked with

Saatchi & Saatchi (Inside Job)

Cravens Agency

Familia

Celebrities Worked with

Sydney Sweeney

Brian Blessed

Tom Daley

Mark Foster

Frank Bruno

Dizzy Rascal

Olivia Lee

Denise Van Outen

Mark Wright

Georgia Toffolo

Ore Oduba

Peter Andre

Kelly Brook

Ashley Roberts

George and Larry Lamb

Laura Jackson

Technical Skills

Final Cut Pro - Basic
Premier Pro - Basic
Photoshop - Intermediate
InDesign - Intermediate
Microsoft Applications Office / Excel / Powerpoint - Advanced
Google Slides - Advanced
Final Draft - Advanced
Keynote - Advanced
Pages - Advanced
Experienced in Clearcast

Additional Skills

Valid 1st AID certificate until 12/25
Valid driving license
Up to date knowledge of latest cameras / lenses / kit
Up to date knowledge of global carnet / permitting
covid procedures and visa’s for travel
Experience with Film 35mm/16mm/super 8
Up to date knowledge of Post-production workflow delivering for cinema / broadcast / online and social formats
Experience Aerial & Drone filming
Underwater filming
tracking vehicles / cranes / stunts / pyrotechnics.
Passed APA Covid Assessment
Passed 1st Option Managing Covid-19 Risks
Passed 1st Option Covid Supervisor top-up course
Passed the APA Masterclass - Distinction

Awards

SHOTS AWARDS JUDGE 2024 - Cinematography CINDERELLA GAMES (PRODUCER) 2020 Dir: Jess&Morgs >Short Dance Film – English National Ballet / Bluebird Productions WINNER Grand Prize ‘Best Musical’ Rhode Island International Film Festival
THE LOST AVIATOR (PRODUCER) 2015 Dir: Andrew Lancaster > Feature Documentary - Porchlight Films / Photoplay Films & Transmission Films SPECIAL JURY MENTION ‘Best Documentary’ Sydney Film Festival AUDIENCE AWARD Runner-up ‘Best Documentary’ Sydney Film Festival
CYBER CHOICES (PRODUCER) 2016 Dir: Stuart Fryer > Short Community engagement film for National Crime Agency & The Edge GOLD WINNER – EVCOM Screen Awards for Best Writing GOLD WINNER - Cannes Corporate Awards for Best Script SILVER WINNER – Cannes Corporate Awards for Best Informational Film SILVER WORLD MEDAL - New York Festivals Award for ‘Best Social Issues Campaign’ SILVER WORLD MEDAL - New York Festivals Award for ‘Best Script’ HIGHLY COMMENDED - EVCOM Screen Awards for Best Drama Screenings: The One Show / Good Morning Britain / UK cinemas
OH BE JOYFUL (ASSOCIATE PRODUCER) 2015/2016 Dir: Susan Jacobson > Short Film for Pistachio Pictures WINNER – Audience Award – Best Narrative Short Film – Outfest Los Angeles 2016 WINNER – Best Comedy – London Short Film Festival 2016 WINNER – Audience Award – Best Short Film – InsideOut Toronto 2016 WINNER – Special Short Award – Mix Milano Film Festival 2016 WINNER – Audience Award – UNSI Expo Sardinia Queer Film Festival 2016 WINNER – ABC Cellar Award – This Is England Film Festival Rouen France 2016 WINNER – Audience Award – Lesbian Gay Film Festival Hamburg Germany 2016 WINNER – Audience Award – Barcelona International LGTIB Film Festival 2016 WINNER – Audience Award – Dayton LGBT Film Festival USA 2016 WINNER – Audience Award – CMG Short Film Festival USA 2016 WINNER – Audience Award – Image Out Rochester LGBT Film Festival NY 2016 WINNER – Audience Award – Side by Side Film Festival St Petersburg Russia 2016 WINNER – XX Award – Underwire Film Festival London 2016 SPECIAL MENTION – Best Female Director – London Short Film Festival 2016 SPECIAL MENTION – Best Short Film – Mix Milano Film Festival 2016 SPECIAL MENTION – Best British Short – Iris Prize – Iris Festival Cardiff UK 2016 SHORTCUTS NOMINEE – Dinard Film Festival France 2016
STAY TUNED (ASSOCIATE PRODUCER) 2012 Dir: Zoe Kennedy / Kylie Connell > Music Entertainment series for ABC3 & The Feds - 60 episodes WINNER ATOM AWARD 'Best Children’s Factual Television'
‘SPEEDKILLS’ THE TOWN OF SPEED (PRODUCER) 2011 / 2012 Dir: Andrew Lancaster > Micro Doc series for TAC / Photoplay Films & Naked Comms WINNER GOLD AWARD at New York Festival Awards ‘Best Social Media Impact’ WINNER GOLD AWARD at ADMA ‘David Ogilvy Creative Award’ WINNER GOLD AWARD at ADMA ‘Best Creative PR and Experimental Campaign’ WINNER SILVER CLIO AWARD ‘Content and Contact Category’ WINNER SILVER CLIO AWARD ‘Best Interactive Social Media campaign’